Case Studies 3rd Most Effective B2B Tactic

Finally, The Content Marketing Institute’s survey, B2 B Content Marketing 2015: Benchmarks, Budgets, and Trends – North America, found 77% of respondents use case study content as a marketing tactic and report that case studies rank in the top three for effective B2B tactics only after in-person events and webinars/webcasts and before white papers, videos, research reports, eNewsletters, blogs, infographics and more.

By | 2016-11-08T17:20:07+00:00 June 7th, 2016|Close Sales|0 Comments

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